000 01012cam a2200313Ii 4500
008
020 _a9781473973442 (paperback)
040 _aNUST
_cNUST
049 _aMAIN
090 4 _aHF5415.1263
_bBRE
100 1 _aBrennan, Ross.
245 1 0 _aBusiness-to-business marketing /
_cRoss Brennan, Louise Canning and Raymond McDowell
250 _a4th edition
264 1 _aLos Angeles :
_bSage,
_c2017
300 _axvii, 391 pages :
_billustrations (some color) ;
_c25 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes index
504 _aIncludes bibliographical references
650 0 _aIndustrial marketing
650 0 _aIndustrial marketing
_vCase studies
700 1 _aCanning, Louise,
_eauthor
700 1 _aMcDowell, Raymond,
_eauthor
907 _a.b10417254
_b10-06-22
_c14-04-22
003
005 20230123141239.0
942 _cBOOKS
_kHF5415.1263
_mBRE
999 _c170211
_d170211