000 00842cam a22002897i 4500
008
020 _a9781473919525 (paperback)
049 _aMAIN
090 _aHF5415.1255
_bBRO
100 1 _aBrown, Stephen
245 1 0 _aBrands and branding /
_cStephen Brown.
260 _aLos Angeles ;
_b SAGE,
_c2016
300 _axi, 282 pages ;
_c25 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes index.
504 _aIncludes bibliographical references.
650 0 _aBranding (Marketing).
650 0 _aBrand name products.
650 7 _aBrand name products.
907 _a.b10384601
_b18-06-21
_c27-09-17
003
005 20230123141204.0
040 _cNUST
942 _cBOOKS
_kHF5415.1255
_mBRO
999 _c169200
_d169200