000 00961cam a2200301 a 4500
008
020 _a9780838909843 (pbk.)
049 _aMAIN
090 _aZ716.3
_bMAT
100 1 _aMathews, Brian
245 1 0 _aMarketing today's academic library :
_ba bold new approach to communicating with students /
_cBrian Mathews.
260 _aChicago :
_bAmerican Library Association,
_c2009.
300 _axv, 171 p. :
_bill. ;
_c23 cm.
500 _aIncludes index.
504 _aIncludes bibliographical references.
650 0 _aAcademic libraries
_xMarketing.
650 0 _aAcademic libraries
_xPublic relations.
650 0 _aLibraries and students.
650 0 _aAdvertising
_xLibraries.
650 1 2 _aLibraries.
650 1 2 _aPublic Relations.
650 1 2 _aMarketing.
907 _a.b10391460
_b03-09-18
_c30-08-18
003
005 20230123141114.0
040 _cNUST
942 _cBOOKS
_kZ716.3
_mMAT
999 _c167773
_d167773