000 00813cam a2200265 a 4500
008
020 _a0138070172 (pbk. )
049 _aMAIN
090 0 _aHF5415.122 LOV
100 1 _aLovelock, Christopher H.
245 1 0 _aServices marketing /
_cChristopher H. Lovelock.
250 _a2nd ed.
260 _aEnglewood Cliffs, N.J. :
_bPrentice Hall,
_c1991.
300 _axvi, 526 p. :
_bill. ;
_c25 cm.
490 0 _aThe Prentice-Hall series in marketing.
504 _aIncludes bibliographical references.
500 _aIncludes index.
650 0 _aProfessions
_xMarketing.
650 0 _aService industries
_xMarketing.
907 _a.b1022354x
_b16-10-15
_c16-01-07
003
005 20230123134507.0
040 _cNUST
942 _cBOOKS
_kHF5415.122 LOV
999 _c166907
_d166907