000 00937nam a2200265 a 4500
003 OSt
005 20251105142337.0
008
020 _a9780130162052 (Hardcover)
040 _cNUST
_aNUST
_beng
_dNUST
_erda
050 _aHF5823 WEL
100 1 _aWells, William.
_eAuthor
245 1 0 _aAdvertising :
_bprinciples and practice /
_cWilliam Wells, John Burnett and Sandra Moriarty.
250 _aSecond edition.
260 _aEnglewood Cliffs :
_bPrentice Hall,
_c©1992.
300 _axxi, 692 pages :
_bIllustrations ;
_c28 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographical references and index.
650 0 _aAdvertising.
700 1 _aBurnett, John
_eAuthor
700 1 _aMoriarty, Sandra E.
_eAuthor
942 _cBOOKS
_kHF
_mWEL
_2lcc
_eSecond edition.
_hHF5823 WEL
_n0
999 _c166567
_d166567