000 00670pam a2200253 a 4500
008
020 _a0712108564 (pbk. )
020 _a0273634143 (pbk. )
049 _aMAIN
090 _aHF5823
_bJEF
100 1 _aJefkins, Frank.
245 1 0 _aAdvertising /
_cFrank Jefkins.
250 _a3rd ed.
260 _aLondon :
_bPitman,
_c1994.
300 _avii, 374 p. :
_bill. ;
_c22 cm.
440 4 _aThe M & E handbook series.
500 _aIncludes index.
650 0 _aAdvertising.
907 _a.b10227118
_b18-10-13
_c25-01-07
003
005 20230123134342.0
040 _cNUST
942 _cBOOKS
_kHF5823
_mJEF
999 _c164412
_d164412