000 02011cam a2200325Ia 4500
008
020 _a3598218451 (hbk.)
049 _aMAIN
090 _aZ716.3I45
_bIFL
111 2 _aIFLA Satellite Meeting.
245 0 4 _aThe virtual customer :
_ba new paradigm for improving customer relations in libraries and information services ; Satellite Meeting S�ao Paulo, Brasil, August 18-20, 2004 = O cliente virtual : um novo paradigma para melhorar o relacionamento entre clientes e servi�cos de informa�c�ao e bibliotecas ; Reuni�ao Sat�elite S�ao Paulo, Brasil, August 18-20, 2004 = L'usager virtuel : un nouveau paradigme pour am�eliorer le service �a la client�ele dans les biblioth�eques et services d'information ; Colloque Satellite, S�ao Paulo, Brasil, August 18-20, 2004 = El cliente virtual : un nuevo paradigma para mejorar el relacionamento entre clientes y servicios de informacion y biblioteca ; Reuni�on Sat�elite S�ao Paulo, Brasil, August 18-20, 2004 /
_cedited by Sueli Mara Soares Pinto Ferreira and R�ejean Savard.
260 _aM�unchen :
_bSaur,
_c2005.
300 _axvi, 385 p. :
_bill. ;
_c22 cm.
440 0 _aIFLA publications,
_x0344-6891 ;
_v117.
500 _aInternational conference proceedings of a conference organized by the Management and Marketing Section of IFLA.
504 _aIncludes bibliographical references.
500 _aIncludes index.
650 0 _aLibraries
_xPublic relations
_vCongresses.
650 0 _aCustomer relations
_xManagement
_vCongresses.
650 0 _aInformation services
_xMarketing
_vCongresses.
650 0 _aInternet access for library users
_vCongresses.
700 1 _aFerreira, Sueli Mara Soares Pinto.
700 1 _aSavard, R�ejean.
710 2 _aInternational Federation of Library Associations and Institutions.
907 _a.b10212188
_b21-03-12
_c28-08-06
003
005 20230123134239.0
040 _cNUST
942 _cBOOKS
_kZ716.3I45
_mIFL
999 _c162574
_d162574