000 00858nam a2200277 a 4500
008
020 _a0471494437 (pbk.)
049 _aMAIN
090 _aHF5415.55
_bDON
100 1 _aDonaldson, Bill.
245 1 0 _aStrategic market relationships :
_bfrom strategy to implementation /
_cBill Donaldson, Tom O'Toole.
260 _aLondon :
_bWiley,
_cc2002.
300 _axiii, 288 p. :
_bill. ;
_c24 cm.
500 _aIncludes index.
504 _aIncludes bibliographical references.
650 0 _aRelationship marketing.
650 0 _aStrategic alliances (Business)
650 0 _aBusiness networks.
650 0 _aIndustrial management.
700 1 _aO'Toole, Tom.
907 _a.b10157086
_b02-12-11
_c04-03-05
003
005 20230123133941.0
040 _cNUST
942 _cBOOKS
_kHF5415.55
_mDON
999 _c157431
_d157431