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| 020 | _a0137228511 (hbk.) | ||
| 049 | _aMAIN | ||
| 090 |
_aHF5415.13 _bKOT |
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| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aMarketing management : _banalysis, planning, implementation, and control / _cPhilip Kotler. |
| 250 | _a8th ed. | ||
| 260 |
_aEnglewood Cliffs : _bPrentice Hall, _cc1994. |
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| 300 |
_axxix, 801 p. : _bill. (some col.), col. map ; _c26 cm. |
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| 504 | _aIncludes bibliographical references. | ||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 653 | 0 | _aMarketing. | |
| 907 |
_a.b1014870x _b19-10-12 _c26-01-05 |
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| 003 | |||
| 005 | 20230123133913.0 | ||
| 040 | _cNUST | ||
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_cBOOKS _kHF5415.13 _mKOT |
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_c156628 _d156628 |
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