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| 020 | _a186152417X (pbk.) | ||
| 049 | _aMAIN | ||
| 090 |
_aHF5415.125 _bQUA |
||
| 245 | 0 | 0 |
_aQuantitative methods in marketing / _cGraham J. Hooley and Michael K. Hussey. |
| 260 |
_aLondon : _bAcademic Press Limited, _cc1994. |
||
| 300 |
_a272 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references. | ||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _xMathematical models. |
|
| 650 | 0 |
_aMarketing _xData processing _xManagement. |
|
| 700 | 1 | _aHooley, Graham J. | |
| 700 | 1 | _aHussey, Michael K. | |
| 907 |
_a.b10010464 _b17-09-10 _c17-04-03 |
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| 003 | |||
| 005 | 20230123133251.0 | ||
| 040 | _cNUST | ||
| 942 |
_cBOOKS _kHF5415.125 _mQUA |
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| 999 |
_c145647 _d145647 |
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