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| 049 | _aMAIN | ||
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_aStrategic marketing management / _creadings selected by Robert J. Dolan. |
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_aBoston, Mass. : _bHarvard Business School Publications, _cc1991. |
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| 300 |
_axvi, 656 p. : _bill. ; _c25 cm. |
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| 440 | 0 | _aPractice of management series | |
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
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| 700 | 1 | _aDolan, Robert J. | |
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_a.b10010476 _b04-08-09 _c17-04-03 |
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