000 00792cam a2200253 a 4500
008
020 _a0130173924 (hbk.)
049 _aMAIN
090 _aHF5415.122
_bLOV
100 1 _aLovelock, Christopher H.
245 1 0 _aServices marketing :
_bpeople, technology, strategy /
_cChristopher Lovelock.
250 _a4th ed.
260 _aUpper Saddle River :
_bPrentice Hall,
_cc2000.
300 _axviii, 717 p. :
_bill., map ;
_c25 cm.
504 _aIncludes bibliographical references.
500 _aIncludes index.
650 0 _aProfessions
_xMarketing.
650 0 _aService industries
_xMarketing.
907 _a.b10299580
_b22-05-12
_c07-07-11
003
005 20230123125318.0
040 _cNUST
942 _cBOOKS
_kHF5415.122
_mLOV
999 _c139358
_d139358