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| 020 | _a0471180343 (pbk.) | ||
| 049 | _aMAIN | ||
| 090 | 0 |
_aHF5415.122 _bKUR |
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| 100 | 1 | _aKurtz, David L. | |
| 245 | 1 | 0 |
_aServices marketing / _cDavid L. Kurtz and Kenneth E. Clow. |
| 260 |
_aNew York : _bJohn Wiley & Sons, _c1998. |
||
| 300 |
_axxii, 570 p. : _bill. ; _c23 cm. |
||
| 500 | _aIncludes index. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aProfessions _xMarketing. |
|
| 650 | 0 |
_aService industries _xMarketing. |
|
| 700 | _aClow, Kenneth E. | ||
| 907 |
_a.b10284473 _b08-11-10 _c28-09-10 |
||
| 003 | |||
| 005 | 20230123125048.0 | ||
| 040 | _cNUST | ||
| 942 |
_cBOOKS _kHF5415.122 _mKUR |
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| 999 |
_c135050 _d135050 |
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