| 000 | 00698pam a2200241 a 4500 | ||
|---|---|---|---|
| 008 | |||
| 020 | _a0256070385 (hbk.) | ||
| 049 | _aMAIN | ||
| 090 |
_aHF5415.2 _bLEH |
||
| 100 | 1 | _aLehmann, Donald R. | |
| 245 | 1 | 0 |
_aMarket research and analysis / _cDonald R. Lehmann. |
| 250 | _a3rd ed. | ||
| 260 |
_aHomewood, IL. : _bIrwin, _c1989. |
||
| 300 |
_axvi, 879 p. : _bill. ; _c24 cm. |
||
| 500 | _aIncludes index. | ||
| 504 | _aIncludes bibliographies. | ||
| 650 | 0 |
_aMarketing research _xProblems, exercises etc. |
|
| 907 |
_a.b10281587 _b11-05-11 _c30-08-10 |
||
| 003 | |||
| 005 | 20230123125039.0 | ||
| 040 | _cNUST | ||
| 942 |
_cBOOKS _kHF5415.2 _mLEH |
||
| 999 |
_c134773 _d134773 |
||