| 000 | 00779cam a2200265 i 4500 | ||
|---|---|---|---|
| 008 | |||
| 020 | _a9781292060460 (pbk.) | ||
| 049 | _aMAIN | ||
| 090 |
_aHF5415.129 _bPAL |
||
| 100 | 1 | _aPalmatier,Robert W. | |
| 245 | 1 | 0 |
_aMarketing channel strategy / _cRobert Palmatier , Louis Stern [and] Adel El-Ansary. |
| 250 | _a8th ed. | ||
| 260 | 1 |
_aBoston : _bPearson, _c2015. |
|
| 300 |
_a496 p. : _bill. ; _c24 cm |
||
| 500 | _aIncludes index. | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 | _aMarketing channels. | |
| 700 | _aStern, Louis. | ||
| 700 | 1 | _aEl-Ansary, Adel I. | |
| 907 |
_a.b10362988 _b29-09-15 _c28-09-15 |
||
| 003 | |||
| 005 | 20230123122153.0 | ||
| 040 | _cNUST | ||
| 942 |
_cBOOKS _kHF5415.129 _mPAL |
||
| 999 |
_c129029 _d129029 |
||