000			01573cam a2200289 a 4500
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020			_a9780273787129 (pbk.)
049			_aMAIN
090			_aHD62.7 _bSCA
100	1		_aScarborough, Norman M.
245	1	0	_aEssentials of entrepreneurship and small business management / _cNorman M. Scarborough.
250			_a7th ed.
260			_aBoston : _bPearson, _cc2014.
300			_a719 p. : _bill. (col.) ; _c28 cm.
490			_aGlobal edition.
500			_aIncludes index.
504			_aIncludes bibliographical references.
505	0		_aThe foundations of entrepreneurship -- Inside the entrepreneurial mind : from ideas to reality -- Designing a competitive business model and building a solid strategic -- Plan -- Conducting a feasibility analysis and crafting a winning business plan -- Forms of business ownership -- Franchising and the entrepreneur -- Buying an existing business -- Building a powerful guerrilla marketing plan -- E-commerce and the entrepreneur -- Pricing strategies -- Creating a successful financial plan -- Managing cash flow -- Sources of financing : equity and debt -- Choosing the right location and layout -- Global aspects of entrepreneurship -- Building a new venture teamandplanning for the next generation.
650		0	_aSmall business _xManagement.
650		0	_aNew business enterprises _xManagement.
650		0	_aEntrepreneurship.
907			_a.b10349066 _b26-02-16 _c13-11-14
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005			20240425131208.0
040			_cNUST
942			_cBOOKS _kHD62.7 _mSCA _01
999			_c127810 _d127810