Your search returned 16 results.

Not what you expected? Check for suggestions

Image from Google Jackets

Creating powerful brands : the strategic route to success in consumer, industrial, and service markets / Leslie de Chernatony and Malcolm H.B. McDonald. by

Series: The Marketing series | Marketing series

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1992

Availability: Items available for loan: Main Library (1)Location, call number: GEN HD69.De C.

Image from Google Jackets

Creating powerful brands : the strategic route to success in consumer, industrial, and service markets / Leslie de Chernatony and Malcolm H.B. McDonald. by

Series: The Marketing series | Marketing series

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1992

Availability: Items available for loan: Main Library (1)Location, call number: GEN HD69.De C.

Image from Google Jackets

Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by

Series: The marketing series. Professional development

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1999

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 MCD.

Image from Google Jackets

Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by

Series: The marketing series. Professional development

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1999

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 MCD.

Image from Google Jackets

Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by

Series: The marketing series. Professional development

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1999

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 MCD.

Image from Google Jackets

Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by

Series: The marketing series. Professional development

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1999

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 MCD.

Image from Google Jackets

Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by

Series: The marketing series. Professional development

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1999

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 MCD.

Image from Google Jackets

Strategic marketing planning / Malcolm McDonald. by

McDonald, Malcolm

Series: The Cranfield management research series

Material type:

Text; Format: print

Publication details: London : Kogan Page, 1993

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 McD.

Image from Google Jackets

Competitive marketing strategy for Europe : developing, maintaining and defending competitive advantage / Linden Brown and Malcolm McDonald. by

Material type:

Text; Format: print

Publication details: London : Macmillan Press, 1994

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.12 BRO.

10.

Image from Google Jackets

Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by

McDonald, Malcolm

Material type:

Text; Format: print

Publication details: Amsterdam : Elsevier, 2007

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 McD.

11.

Image from Google Jackets

Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by

Series: The marketing series. Professional development

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1999

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 MCD.

12.

Image from Google Jackets

Market segmentation : a step-by-step guide to profitable new business / Malcolm McDonald and Ian Dunbar. by

McDonald, Malcolm

Material type:

Text; Format: print

Publication details: Houndsmills : Macmillan, 1995

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415 McD.

13.

Image from Google Jackets

Pocket guide to the marketing plan / Malcolm H. B. McDonald and Peter Morris. by

Edition: Pocket book ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth Heinemann, 1995

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415 McD.

14.

Image from Google Jackets

Creating powerful brands in consumer, service, and industrial markets / Leslie de Chernatony and Malcolm McDonald. by

Series: CIM professional

Edition: 2nd ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, c1998

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF6161.B4 DEC.

15.

Image from Google Jackets

Creating powerful brands in consumer, service, and industrial markets / Leslie de Chernatony and Malcolm McDonald. by

Series: CIM professional

Edition: 2nd ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, c1998

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF6161.B4 DEC.

16.

Image from Google Jackets

Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by

Series: The marketing series. Professional development

Edition: 4th ed.

Material type:

Text; Format: print

Publication details: Oxford : Butterworth-Heinemann, 1999

Availability: Items available for loan: Main Library (1)Location, call number: GEN HF5415.13 MCD.

Not finding what you're looking for?

Make a purchase suggestion

Refine your search

Availability

Authors

Collections

Holding libraries

Item types

Locations

Series

Topics

Your search returned 16 results.