Consumer market research handbook / editors, Robert M. Worcester, John Downham.
Material type:
TextPublication details: London : mcGraw-hill Book, 1986.Edition: 3rd rev. and enl. edDescription: ix, 840 p. : ill. ; 25 cmISBN: - 0077070755 (hbk.)
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Main Library | NFIC | HF5415.2 CON (Browse shelf(Opens below)) | Available | 92003022297 |
Includes index.
Includes bibliographical references.
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