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Services marketing : text and readings / edited by David Carson and Audrey Gilmore.

Contributor(s): Material type: TextPublication details: Dublin : Mercury Publications, 1996.Description: xvi, 277 p. : ill. ; 25 cmISBN:
  • 0952359707 (pbk.)
Subject(s):
Item type: Ordinary Loan Books
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Ordinary Loan Books Main Library NFIC HD5415.122 SER (Browse shelf(Opens below)) Available 92004023820

Includes bibliographical references.

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