<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[NUST Library Search for 'se,phr:&quot;The Marketing series.&quot;']]> </title> <!-- prettier-ignore-start --> <link> /cgi-bin/koha/opac-search.pl?q=ccl=se%2Cphr%3A%22The%20Marketing%20series.%22&#38;sort_by=relevance&#38;format=rss </link> <!-- prettier-ignore-end --> <atom:link rel="self" type="application/rss+xml" href="/cgi-bin/koha/opac-search.pl?q=ccl=se%2Cphr%3A%22The%20Marketing%20series.%22&#38;sort_by=relevance&#38;format=rss" /> <description> <![CDATA[ Search results for 'se,phr:&quot;The Marketing series.&quot;' at NUST Library]]> </description> <opensearch:totalResults>81</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>50</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="/cgi-bin/koha/opac-search.pl?q=ccl=se%2Cphr%3A%22The%20Marketing%20series.%22&#38;sort_by=relevance&#38;format=opensearchdescription" /> <opensearch:Query role="request" searchTerms="q%3Dccl%3Dse%252Cphr%253A%2522The%2520Marketing%2520series.%2522" startPage="" /> <item> <title> Creating powerful brands : the strategic route to success in consumer, industrial, and service markets / </title> <dc:identifier>ISBN:0750606606 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=98919</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By De Chernatony, Leslie..<br /> Oxford : Butterworth-Heinemann, 1992 .<br /> xi, 282 p. : , Includes index. 24 cm..<br /> 0750606606 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=98919">Place hold on <em>Creating powerful brands :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=98919</guid> </item> <item> <title> International marketing / </title> <dc:identifier>ISBN:0750604247 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=98921</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Paliwoda, Stanley J..<br /> Oxford : Butterworth Heinemann, 1993 .<br /> xxii, 706 p. : , &quot;Published on behalf of the Chartered Institute of Marketing.&quot; | Includes index. 25 cm..<br /> 0750604247 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=98921">Place hold on <em>International marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=98921</guid> </item> <item> <title> Market-led strategic change : making marketing happen in your organization / </title> <dc:identifier>ISBN:0750606703 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=101362</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Piercy, Nigel..<br /> Oxford ; | Boston : Butterworth-Heinemann, 1992 .<br /> 416 p. : , Includes index. 24 cm..<br /> 0750606703 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=101362">Place hold on <em>Market-led strategic change :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=101362</guid> </item> <item> <title> Creating powerful brands : the strategic route to success in consumer, industrial, and service markets / </title> <dc:identifier>ISBN:0750606606 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=101393</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By De Chernatony, Leslie..<br /> Oxford : Butterworth-Heinemann, 1992 .<br /> xi, 282 p. : , Includes index. 24 cm..<br /> 0750606606 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=101393">Place hold on <em>Creating powerful brands :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=101393</guid> </item> <item> <title> International marketing / </title> <dc:identifier>ISBN:0750604247 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=101412</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Paliwoda, Stanley J..<br /> Oxford : Butterworth Heinemann, 1993 .<br /> xxii, 706 p. : , &quot;Published on behalf of the Chartered Institute of Marketing.&quot; | Includes index. 25 cm..<br /> 0750604247 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=101412">Place hold on <em>International marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=101412</guid> </item> <item> <title> Strategic marketing management : planning, implementation, and control / </title> <dc:identifier>ISBN:075062244x (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=101518</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Wilson, Richard M.S..<br /> Oxford : Butterworth-Heinemann, 1997 .<br /> xx, 827 p. : , Includes index. 29 cm..<br /> 075062244x (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=101518">Place hold on <em>Strategic marketing management :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=101518</guid> </item> <item> <title> International marketing / </title> <dc:identifier>ISBN:0434915092 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=126737</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Paliwoda, Stanley J..<br /> London : Heinemann, 1986 .<br /> xii, 308 p. : , Includes index. 24 cm..<br /> 0434915092 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=126737">Place hold on <em>International marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=126737</guid> </item> <item> <title> Understanding customers 1996-97 : CIM workbook, certificate syllabus / </title> <dc:identifier>ISBN:0750629150 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=133144</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Phipps, Rosemary..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1996 .<br /> 368 p. : , Includes index. 30 cm..<br /> 0750629150 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=133144">Place hold on <em>Understanding customers 1996-97 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=133144</guid> </item> <item> <title> Marketing plans : how to prepare them, how to use them / </title> <dc:identifier>ISBN:0750641169 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=133452</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By McDonald, Malcolm..<br /> Oxford : Butterworth-Heinemann, 1999 .<br /> xviii, 578 p. : , Includes index. 25 cm..<br /> 0750641169 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=133452">Place hold on <em>Marketing plans :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=133452</guid> </item> <item> <title> Project management in marketing : CIM coursebook / </title> <dc:identifier>ISBN:9781856177153 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=134836</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> Oxford : Elsevier, 2009 .<br /> xvii, 238p. ; , Includes index. 25cm..<br /> 9781856177153 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=134836">Place hold on <em>Project management in marketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=134836</guid> </item> <item> <title> Behavioural aspects of marketing / </title> <dc:identifier>ISBN:0750606088 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=134875</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Williams, Keith C..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1981 .<br /> ix, 235 p. ; , Includes index. | Includes bibliographical references. 24 cm..<br /> 0750606088 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=134875">Place hold on <em>Behavioural aspects of marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=134875</guid> </item> <item> <title> Consumer behavior : behavioural aspects of marketing/ </title> <dc:identifier>ISBN:0750605499 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=135027</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Rice, Chris..<br /> Oxford : Butterworth-Heinemann, 1993 .<br /> viii, 414 p. : , Includes index. 26 cm..<br /> 0750605499 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=135027">Place hold on <em>Consumer behavior :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=135027</guid> </item> <item> <title> Marketing plans : how to prepare them, how to use them / </title> <dc:identifier>ISBN:0750641169 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=138213</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By McDonald, Malcolm..<br /> Oxford : Butterworth-Heinemann, 1999 .<br /> xviii, 578 p. : , Includes index. 25 cm..<br /> 0750641169 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=138213">Place hold on <em>Marketing plans :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=138213</guid> </item> <item> <title> Marketing plans : how to prepare them, how to use them / </title> <dc:identifier>ISBN:0750641169 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=138238</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By McDonald, Malcolm..<br /> Oxford : Butterworth-Heinemann, 1999 .<br /> xviii, 578 p. : , Includes index. 25 cm..<br /> 0750641169 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=138238">Place hold on <em>Marketing plans :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=138238</guid> </item> <item> <title> Marketing plans : how to prepare them, how to use them / </title> <dc:identifier>ISBN:0750641169 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=138390</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By McDonald, Malcolm..<br /> Oxford : Butterworth-Heinemann, 1999 .<br /> xviii, 578 p. : , Includes index. 25 cm..<br /> 0750641169 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=138390">Place hold on <em>Marketing plans :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=138390</guid> </item> <item> <title> International marketing / </title> <dc:identifier>ISBN:0434915092 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=139150</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Paliwoda, Stanley J..<br /> London : Heinemann, 1986 .<br /> xii, 308 p. : , Includes index. 24 cm..<br /> 0434915092 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=139150">Place hold on <em>International marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=139150</guid> </item> <item> <title> Marketing plans : how to prepare them, how to use them / </title> <dc:identifier>ISBN:0750641169 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=139319</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By McDonald, Malcolm..<br /> Oxford : Butterworth-Heinemann, 1999 .<br /> xviii, 578 p. : , Includes index. 25 cm..<br /> 0750641169 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=139319">Place hold on <em>Marketing plans :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=139319</guid> </item> <item> <title> International marketing / </title> <dc:identifier>ISBN:0434915092 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=139419</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Paliwoda, Stanley J..<br /> London : Heinemann, 1986 .<br /> xii, 308 p. : , Includes index. 24 cm..<br /> 0434915092 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=139419">Place hold on <em>International marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=139419</guid> </item> <item> <title> Trade marketing strategies : the partnership between manufacturers, brands and retailers / </title> <dc:identifier>ISBN:0750620129 (paperback) </dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=141601</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Randall, Geoffrey..<br /> Oxford : Butterworth-Heinemann, 1994 .<br /> xiv, 183 pages. : 24 cm..<br /> 0750620129 (paperback) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=141601">Place hold on <em>Trade marketing strategies :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=141601</guid> </item> <item> <title> Strategic marketing management : planning, implementation, and control / </title> <dc:identifier>ISBN:0750603291 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=142851</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Wilson, Richard M.S..<br /> Oxford ; | Boston : Butterworth-Heinemann, 1992 .<br /> xx, 644 p. : , Includes index. 29 cm..<br /> 0750603291 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=142851">Place hold on <em>Strategic marketing management :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=142851</guid> </item> <item> <title> Effective sales management / </title> <dc:identifier>ISBN:0434918385 (hbk. ) </dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=142858</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Strafford, John..<br /> London : Heinemann, 1986 .<br /> xi, 287 p. : , Includes index. 24 cm..<br /> 0434918385 (hbk. ) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=142858">Place hold on <em>Effective sales management /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=142858</guid> </item> <item> <title> Sales and marketing environment 1998-99 : CIM workbook, certificate syllabus / </title> <dc:identifier>ISBN:0750640367 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=143089</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Oldroyd, Michael..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1998 .<br /> x, 287 p. : 30 cm..<br /> 0750640367 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=143089">Place hold on <em>Sales and marketing environment 1998-99 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=143089</guid> </item> <item> <title> Cases in marketing financial services / </title> <dc:identifier>ISBN:0750606614 (paperback}</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=143644</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1993 .<br /> vi, 288 pages. : 24 cm..<br /> 0750606614 (paperback} </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=143644">Place hold on <em>Cases in marketing financial services /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=143644</guid> </item> <item> <title> Cybermarketing : how to use the superhighway to market your products and services / </title> <dc:identifier>ISBN:0750628480 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=143830</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Bickerton, Pauline..<br /> Oxford : Butterworth Heinemann, 1996 .<br /> xvi, 306 p. : , Includes index. 24 cm..<br /> 0750628480 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=143830">Place hold on <em>Cybermarketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=143830</guid> </item> <item> <title> The Practice of advertising / </title> <dc:identifier>ISBN:0750622393 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=144244</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> London : Butterworth-Heinemann, 1995 .<br /> xxii, 287 p. : , Includes index. 24 cm..<br /> 0750622393 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=144244">Place hold on <em>The Practice of advertising /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=144244</guid> </item> <item> <title> Marketing operations : CIM workbook, advanced certificate syllabus / </title> <dc:identifier>ISBN:0750619945 (paperback.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=144887</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Worsam, Mike..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1995 .<br /> 381 pages 30 cm..<br /> 0750619945 (paperback.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=144887">Place hold on <em>Marketing operations :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=144887</guid> </item> <item> <title> Strategic marketing management : planning and control, analysis and decision / </title> <dc:identifier>ISBN:0750619902 (pbk)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=144891</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Fifield, Paul.<br /> Oxford ; | Boston : Butterworth-Heinemann , 1995 .<br /> xvii, 317 p. : , Includes index. | 'Published on behalf of the Chartered Institute of Marketing.' | 'Diploma syllabus'. 29 cm..<br /> 0750619902 (pbk) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=144891">Place hold on <em>Strategic marketing management :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=144891</guid> </item> <item> <title> Effective management for marketing : CIM workbook: advanced certificate syllabus '94-'95 / </title> <dc:identifier>ISBN:0750619937 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=144892</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Hatton, Angela..<br /> Oxford : Butterworth Heinemann on behalf of the Chartered Institute of Marketing, 1995 .<br /> vi, 275 p. ; , Includes index. 30 cm..<br /> 0750619937 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=144892">Place hold on <em>Effective management for marketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=144892</guid> </item> <item> <title> Management information for marketing and sales : CIM workbook, advanced certificate syllabus / </title> <dc:identifier>ISBN:0750619929 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=144893</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Hines, Tony..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing , 1995 .<br /> 239 p. : , Includes index. 30 cm..<br /> 0750619929 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=144893">Place hold on <em>Management information for marketing and sales :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=144893</guid> </item> <item> <title> Promotional practice 1996-97 : CIM workbook, advanced certificate syllabus / </title> <dc:identifier>ISBN:0750629169 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=144904</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Ace, Cathy.<br /> Oxford : Butterworth Heinemann on behalf of the Chartered Institute of Marketing, 1996 .<br /> 175 [3] p. ; , Includes index. 29 cm..<br /> 0750629169 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=144904">Place hold on <em>Promotional practice 1996-97 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=144904</guid> </item> <item> <title> The CIM handbook of export marketing / </title> <dc:identifier>ISBN:0750625732 (cased)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=144998</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Noonan, Chris J..<br /> Oxford : Butterworth-Heinemann, 1996 .<br /> xxii, 583 p. ; , Includes index. 25 cm..<br /> 0750625732 (cased) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=144998">Place hold on <em>The CIM handbook of export marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=144998</guid> </item> <item> <title> Marketing operations, 1996-97 : CIM workbook, advanced certificate syllabus / </title> <dc:identifier>ISBN:0750629126 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=145573</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Worsam, Mike..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1996 .<br /> 395 p. : , Includes index. 30 cm..<br /> 0750629126 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=145573">Place hold on <em>Marketing operations, 1996-97 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=145573</guid> </item> <item> <title> Management information for marketing and sales, 1996-97 : CIM workbook: advanced certificate syllabus / </title> <dc:identifier>ISBN:0750629118 (pbk.) </dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=145574</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Hines, Tony..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1996 .<br /> 267 p. : 30 cm..<br /> 0750629118 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=145574">Place hold on <em>Management information for marketing and sales, 1996-97 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=145574</guid> </item> <item> <title> Market-led strategic change : making marketing happen in your organization / </title> <dc:identifier>ISBN:0750606703 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=145630</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Piercy, Nigel..<br /> Oxford ; | Boston : Butterworth-Heinemann, 1992 .<br /> 416 p. : , Includes index. 24 cm..<br /> 0750606703 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=145630">Place hold on <em>Market-led strategic change :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=145630</guid> </item> <item> <title> International marketing / </title> <dc:identifier>ISBN:0750604247 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=145804</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Paliwoda, Stanley J..<br /> Oxford : Butterworth Heinemann, 1993 .<br /> xxii, 706 p. : , &quot;Published on behalf of the Chartered Institute of Marketing.&quot; | Includes index. 25 cm..<br /> 0750604247 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=145804">Place hold on <em>International marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=145804</guid> </item> <item> <title> Economics : an introduction for students of business and marketing / </title> <dc:identifier>ISBN:0750600810</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=145987</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Livesey, Frank..<br /> Oxford : | Butterworth-Heinemann, 1990 .<br /> 280 p. : , Includes index. 23 cm..<br /> 0750600810 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=145987">Place hold on <em>Economics :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=145987</guid> </item> <item> <title> Economic theory and marketing practice / </title> <dc:identifier>ISBN:0750602414 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=146007</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Hatton, Angela..<br /> Oxford ; | Boston : Butterworth-Heinemann, 1992 .<br /> xi, 386 p. : , Includes Index. 25 cm..<br /> 0750602414 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=146007">Place hold on <em>Economic theory and marketing practice /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=146007</guid> </item> <item> <title> Marketing plans : how to prepare them, how to use them / </title> <dc:identifier>ISBN:0750641169 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147121</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By McDonald, Malcolm..<br /> Oxford : Butterworth-Heinemann, 1999 .<br /> xviii, 578 p. : , Includes index. 25 cm..<br /> 0750641169 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147121">Place hold on <em>Marketing plans :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147121</guid> </item> <item> <title> International marketing / </title> <dc:identifier>ISBN:0750604247 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147225</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Paliwoda, Stanley J..<br /> Oxford : Butterworth Heinemann, 1993 .<br /> xxii, 706 p. : , &quot;Published on behalf of the Chartered Institute of Marketing.&quot; | Includes index. 25 cm..<br /> 0750604247 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147225">Place hold on <em>International marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147225</guid> </item> <item> <title> International marketing strategy 1996-97 : CIM workbook, diploma syllabus / </title> <dc:identifier>ISBN:0750629088 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147335</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Fifield, Paul..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1996 .<br /> xxvi, 224 p. : , Includes index. 30 cm..<br /> 0750629088 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147335">Place hold on <em>International marketing strategy 1996-97 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147335</guid> </item> <item> <title> International marketing strategy 1996-97 : CIM workbook, diploma syllabus / </title> <dc:identifier>ISBN:0750629088 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147336</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Fifield, Paul..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1996 .<br /> xxvi, 224 p. : , Includes index. 30 cm..<br /> 0750629088 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147336">Place hold on <em>International marketing strategy 1996-97 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147336</guid> </item> <item> <title> Cybermarketing : how to use the superhighway to market your products and services / </title> <dc:identifier>ISBN:0750628480 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147555</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Bickerton, Pauline..<br /> Oxford : Butterworth Heinemann, 1996 .<br /> xvi, 306 p. : , Includes index. 24 cm..<br /> 0750628480 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147555">Place hold on <em>Cybermarketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147555</guid> </item> <item> <title> Effective management for marketing 1996-97 : CIM workbook, advanced certificate syllabus / </title> <dc:identifier>ISBN:075062907X (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147556</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Hatton, Angela..<br /> Oxford : Butterworth Heinemann on behalf of the Chartered Institute of Marketing, 1996 .<br /> xi, 289 p. ; , Includes index. 30 cm..<br /> 075062907X (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147556">Place hold on <em>Effective management for marketing 1996-97 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147556</guid> </item> <item> <title> Management information for marketing and sales, 1996-97 : CIM workbook: advanced certificate syllabus / </title> <dc:identifier>ISBN:0750629118 (pbk.) </dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147557</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Hines, Tony..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1996 .<br /> 267 p. : 30 cm..<br /> 0750629118 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147557">Place hold on <em>Management information for marketing and sales, 1996-97 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147557</guid> </item> <item> <title> Sales and marketing environment : CIM workbook: certificate syllabus / </title> <dc:identifier>ISBN:075061997X (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147558</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Oldroyd, Michael..<br /> Oxford : Butterworth Heinemann on behalf of the Chartered Institute of Marketing, 1995 .<br /> viii, 222 p. ; 30 cm..<br /> 075061997X (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147558">Place hold on <em>Sales and marketing environment :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147558</guid> </item> <item> <title> Management information for marketing and sales : CIM workbook, advanced certificate syllabus / </title> <dc:identifier>ISBN:0750619929 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147566</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Hines, Tony..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing , 1995 .<br /> 239 p. : , Includes index. 30 cm..<br /> 0750619929 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147566">Place hold on <em>Management information for marketing and sales :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147566</guid> </item> <item> <title> Management information for marketing and sales : CIM workbook, advanced certificate syllabus / </title> <dc:identifier>ISBN:0750619929 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147568</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Hines, Tony..<br /> Oxford : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing , 1995 .<br /> 239 p. : , Includes index. 30 cm..<br /> 0750619929 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147568">Place hold on <em>Management information for marketing and sales :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147568</guid> </item> <item> <title> Market-led strategic change : transforming the process of going to market / </title> <dc:identifier>ISBN:0750632852 (paperback)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147586</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Piercy, Nigel..<br /> Oxford : Butterworth-Heinemann, 1997 .<br /> xiv, 665pages ; 24 cm..<br /> 0750632852 (paperback) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147586">Place hold on <em>Market-led strategic change :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147586</guid> </item> <item> <title> Cybermarketing : how to use the superhighway to market your products and services / </title> <dc:identifier>ISBN:0750628480 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147587</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Bickerton, Pauline..<br /> Oxford : Butterworth Heinemann, 1996 .<br /> xvi, 306 p. : , Includes index. 24 cm..<br /> 0750628480 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147587">Place hold on <em>Cybermarketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147587</guid> </item> <item> <title> The strategy of distribution management / </title> <dc:identifier>ISBN:0750603674 (pbk.)</dc:identifier> <!-- prettier-ignore-start --> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=147610</link> <!-- prettier-ignore-end --> <description> <![CDATA[ <p> By Christopher, Martin.<br /> Oxford : Butterworth-Heinemann, 1994 .<br /> x, 182 p. ; , Includes index. 22 cm..<br /> 0750603674 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=147610">Place hold on <em>The strategy of distribution management /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=147610</guid> </item> </channel> </rss>
