Berger, Arthur Asa. <br/><br/>
Media and Communication Research Methods:   an introduction to qualitative and quantitative approach / 
Berger, Arthur Asa. 
 - Sage :  India,   2016 
 - Fourth Edition. xvii, 417 pages:   illustrations ;  23 cm 
<br/><br/><label>ISBN: </label>9781483377568 (paperback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Research Methods.<br/>Media.<br/>Quantitative Research.<br/>Qualitative Research.