Crafting and executing strategy :  the quest for competitive advantage : concepts and cases / 
Arthur A. Thompson... [et al]. 
 - Euro.ed.   
 - Boston :  McGraw-Hill/Irwin,  c2011. 
 - xxxii, 630 p. :  col. ill. ;  27 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9780077137236 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.<br/>Strategic planning--Case studies.