TY  - BOOK
AU  - Thompson, Aurther A. 
AU  - Strickland, A. J. 
AU  - Gamble, John E.
TI  - Crafting and executing strategy :the quest for competitive advantage- concepts & cases
SN  - 0070600899 (pbk. )
PY  - 2007///
CY  - New Delhi
PB  - Tata McGraw - Hill Publishing
KW  - Strategic planning
N1  - Special Indian edition; Includes index; Includes bibliographical references.
ER  -