Holloman, Christer <br/><br/>
The social media MBA guide to ROI :  how to measure and improve your return on investment / 
Christer Holloman 
 - xvi, 140 pages ;  20 cm 
<br/><br/> Includes index 
<br/><br/>Includes bibliographical references  
<br/><br/><label>ISBN: </label>9781118844397 (hardback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social media--Management<br/>Rate of return
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books<br/>Electronic books