Principles of marketing
Kotler, Philip
creator
Gary Armstrong.
text
Delhi
Pearson Education
c2004
10th ed.
monographic
xxix, 661 p. (various p.). : ill. ; 28 cm.
Philip Kotler and Gary Armstrong.
Includes index.
Includes bibliographic references.
Marketing
8129702010 (pbk.)
20231208084652.0