TY  - BOOK
AU  - Chisnall,Peter M.
TI  - Marketing research
SN  - 0077074297(pbk. )
AV  - HF5415.2 CHI 
PY  - 1992///
CY  - London, New York
PB  - McGraw-Hill
KW  - Marketing research
N1  - Includes index; Includes bibliographical references
ER  -