TY  - BOOK
AU  - Berger,Arthur Asa
TI  - Media analysis techniques
SN  - 1412906830 (alk. paper)
PY  - 2005///
CY  - Thousand Oaks, Calif.
PB  - Sage
KW  - Mass media
KW  - Methodology
KW  - Mass media criticism
N1  - Includes index; Includes bibliographical references; Techniques of interpretation -- Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Applications -- Murders on the Orient Express -- Seven points on the game of football -- The maiden with the snake: interpretations of a print advertisement -- All-news radio and the American Bourgeoisie -- Video Games: a new art form
ER  -