Stotlar, David K. Developing successful sport sponsorship plans / David K. Stotlar. - Morgantown : Fitness Information Technology, 2001. - xi, 139 p. ; 29 cm. - Sport mangement library. . Includes index. Includes bibliographical references. ISBN: 1885693257 (pbk.) Subjects--Topical Terms: Corporate Sponsorship.Sports spornsorship.