Solomon, Michael R. <br/><br/>
Consumer behavior :  buying, having, and being / 
Michael R. Solomon. 
 - Boston :  Allyn and Bacon,  c1991. 
 - xx, 618 p. :  ill. (some col.) ;  27 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0205131638 (hbk. ) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.