Solomon, Michael R. <br/><br/>
Consumer Behavior :  buying, having and being / 
Michael R. Solomon 
 - 2nd ed. 
 - Boston :  Allyn and Bacon ,  1993. 
 - xxvii, 650 p. :  ill. ;  24 cm. 
<br/><br/> Includes bibliographical references.  Includes index. 
<br/><br/><label>ISBN: </label>020515591X  (pbk. ) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.