Johnson, Gerry. <br/><br/>
Exploring corporate strategy / 
Gerry Johnson  and Kevan Scholes. 
 - London :  Prentice Hall ,  1984. 
 - xiii , 354 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0132959240 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.