TY  - BOOK
AU  - MacDonagh,Joseph
AU  - Weldridge, Rebecca.
TI  - Behavioural science for marketing and business students
SN  - 071712164X
PY  - 1994///
CY  - Dublin
PB  - Gill & Macmillan
KW  - Behavioural Science
N1  - Includes index; Inlcudes bibliographical references.
ER  -