MacDonagh, Joseph <br/><br/>
Behavioural science for marketing and business students / 
Joseph MacDonagh and Rebecca Weldridge. 
 - Dublin :  Gill & Macmillan ,  1994. 
 - 199 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/>Inlcudes bibliographical references.   
<br/><br/><label>ISBN: </label>071712164X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Behavioural Science.