TY  - BOOK
AU  - Middleton,Victor T.C.
TI  - Marketing in travel and tourism
SN  - 0750609737 (pbk.)
PY  - 1994///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - Tourism
KW  - Marketing
N1  - Includes index; Includes bibliographical references : p. 377-381
ER  -