Ace, Cathy <br/><br/>
Promotional practice :  CIM workbook, advanced certificate syllabus / 
Cathy Ace. 
 - Oxford :  Butterworth Heinemann on behalf of the Chartered Institute of Marketing,  1995 
 - 145 p. :  ill. ;  29 cm. 
 - The Marketing series. .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0750619910 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing --Study and teaching.<br/>Sales promotion.