TY  - BOOK
ED  - Chartered Institute of Marketing.
TI  - CIM practice and revision kit, advanced certificate paper 6: management information for marketing and sales 
SN  - 0751749796 (pbk.)
PY  - 1996///
CY  - London
PB  - BPP Publishing
KW  - Marketing
KW  - Management
KW  - Marketing research
KW  - Study and teaching
ER  -