Wearne, Neil. <br/><br/>
Hospitality marketing / 
Neil Wearne ; revised by Alison J. Morrison. 
 - New Delhi :  Global books and Subscription servicses,  1994. 
 - xvi, 352 p. :  ill. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>8175120177 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Marketing.
<br/><br/><label>Subjects--Index Terms: </label>Hotels  Marketing.