Pitt, Leyland F. <br/><br/>
South African marketing :  cases for decision makers / 
Leyland F. Pitt, Derek Bromfield, Deon Nel ; in association with the Institute of Marketing Management. 
 - Kenwyn :  Juta,  1992. 
 - x, 278 p. ;  25 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0702127930 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Case studies.--South Africa<br/>Marketing--South Africa.