Priest, Susanna Hornig. <br/><br/>
Doing media research :  an introduction / 
Susanna Hornig Priest. 
 - 2nd ed. 
 - Los Angeles :  Sage,  c2010. 
 - xvii, 248 p. :  ill. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9781412960977 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Research--Methodology.<br/>Social sciences--Methodology.