Solomon, Michael R. <br/><br/>
Consumer behavior :  buying, having and being / 
Michael R. Solomon. 
 - International edition Sixth edition. 
 - Upper Saddle River :  Prentice Hall,  ©2004. 
 - xviii, 621 pages :  Illustrations ;  28 cm. 
<br/><br/>Includes Index.  
<br/><br/><label>ISBN: </label>9780131230118 (Paperback.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour.<br/>Motivational research (Marketing).
<br/><br/><label>LC Class. No.: </label>HF5415.32 SOL