Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora [and] John L. Graham. 
 - 12th ed. 
 - Boston :  McGraw-Hill/Irwin,  c2005. 
 - xxxiii, 697 p. :  col. ill. + col. maps ;  29 cm. 
 - McGraw-Hill/Irwin series in marketing .
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0072833718 (pbk. ) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.