Johnson, Gerry. <br/><br/>
Exploring corporate strategy :  text and cases / 
Gerry Johnson and Kevan Scholes. 
 - 5th ed. 
 - Essex :  Prentice Hall of Europe,  1999. 
 - xxvi, 972 p. :  ill. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0130807400 (pbk. ) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Strategic planning.