Internet marketing : strategy, implementation, and practice / Dave Chaffey... [et al.] - 2nd ed. - Harlow : Prentice Hall/Financial Times, 2003. - xxiv, 484 p. : col. ill. ; 27 cm. Includes index. Includes bibliographical references. ISBN: 0273658832 (pbk.) Subjects--Topical Terms: Internet marketing.Internet.