TY  - BOOK
AU  - Hawkins,Del I.
AU  - Coney, Kenneth A.
AU  - Best,Roger J.
TI  - Consumer behavior: implications for marketing strategy 
SN  - 0256063311 (pbk.)
AV  - HF5415.33 HAW
PY  - 1989///
CY  - Boston
PB  - Irwin
KW  - Consumer behavior
KW  - Marketing strategy
KW  - United States
N1  - Includes index; Includes bibliographical references
ER  -