TY  - BOOK
AU  - Botten,Neil
AU  - McManus,John
TI  - Competitive strategies for service organisations
SN  - 0333716817 (pbk.)
PY  - 1999///
CY  - Houndsmills
PB  - Macmillan Press Ltd.
KW  - Service industries
KW  - Management
KW  - International business enterprises
KW  - Information technology
KW  - Economic aspects
KW  - Strategic planning
KW  - Airlines
KW  - Case studies
N1  - Includes index; Includes bibliographical references
ER  -