Hart, Norman A. <br/><br/>
Glossary of marketing terms / 
Norman A. Hart, John Stapleton. 
 - Second edition . 
 - London :  Heinemann,  ©1981. 
 - 206 pages ;  19 cm. 
<br/><br/><label>ISBN: </label>43491861x (paperback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Dictionaries.
<br/><br/><label>LC Class. No.: </label>HF5415 HAR