Randall, Geoffrey <br/><br/>
Principles of marketing / 
Geoffrey Randall 
 - Edition edition 
 - Australia :Thomson learning  Thomson learning  2001 
 - xiii, 310 pages :  illustrations ;  24 cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>1861526687 (paperback) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5414 RAN