Keegan, Warren J. <br/><br/>
Global marketing management/ 
Warren J. Keegan ; Elyse Arnow Brill [and] Sandeep Puri. 
 - 8th ed. 
 - Boston :  Pearson,  2014. 
 - 479 p. :  ill. ;  26 cm. 
<br/><br/><label>ISBN: </label>9780273768685 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--management.