Johnson, Gerry. <br/><br/>
Exploring corporate strategy :  text and cases / 
Gerry Johnson, Kevan Scholes and Richard Whittington. 
 - 7th ed. 
 - Harlow :  Prentice Hall,  2005. 
 - xxxvi, 1033 p. :  ill. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0273687344 (pbk. ) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business planning.<br/>Strategic planning.