Solomon, Michael R. <br/><br/>
Consumer behavior :  buying, having, and being / 
Michael R. Solomon. 
 - 2nd ed. 
 - Boston :  Allyn and Bacon,  c1994. 
 - xxvii, 660 p. :  ill. (some col.) ;  26 cm. 
<br/><br/> Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0205149952 (pbk.) 0205153704 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.